Event Product

If you need to create a product and tickets or event registration are a requirement, you can set up products that are defined by when and where. The when part of an event product can be either a single date and time, or any type of recurring schedule. The where can be any location, either physical, or virtual. You can even combine locations and their capacities when needed. Manage everything, from the event set-up,  all the way down to things like the capacities and wait lists

Some examples of Event products would be professional development for teachers over a weekend or recurring throughout the year or a weekend yoga retreat, or even a virtual yoga retreat.

To create an Event Product:

  • Click on Products on Slatwall toolbar.
  • Select Products from the drop-down.

The Products listing screen will appear.

  • Click the button.
  • Select Event Product from the drop-down.

The Create Product screen will appear.

Product Type - Select from this drop-down. If there is only one type of Event, it will be chosen by default.

Event Name - Fill in the event name in this field.

Event Code - Fill in the Event code in this field, a unique alphanumeric string with no spaces.

Price - Fill in the price in this field.

Event Start -  Click in this field and a calendar will appear. Set the start of the event.

Event End - Click in this field and a calendar will appear. Set the end of the event.

Occuring - If the event is a single time occurence, select Once from the drop-down

If the event should recur more than once, select Recurring from the drop-down.

Additional fields will appear.

  • Recurs - Set how often the event will recur.

If you select monthly, you can then set whether it recurs on a specific day of the month or the same week of the month.

  • Schedule End Date - For recurring events, set when the event will stop recurring.

  • Create a bundle? For recurring events, set this to Yes if you would like to bundle of all the sub-skus of recurring events of different dates and sell them as a single purchaseable sku. Set to No if you don't want to bundle the skus.
  • Sell Individual Sku? For recurring events, set this to Yes if you would like each recurrence of the event to have an individual sku that can be purchased. Note, that recurring events automatically create individual skus, this just allows people to register for these individual skus. If you set this to No, then the individual recurring events will be set to Published=False so that people can't register for the individual skus.

Single Registration - If you select Yes, all of the confirguations selected will be joined into a single sku that one can register for. For example, if you are holding an event that is held in 3 different locations (Rooms A, B & C) selecting single registration will allow you a single sku that combines the the capacities of all three locations. If you would like people to select which location configuration they are registering for select No.

Location selection - Select where the event will be held. Locations can be added in the locations section of the site.

Once you have selected the location:

  • Click the  button in the upper right corner of the screen to create the event product.

The Event product detail screen will appear along with additional fields and accordions that give more information about the product.

Purchase Start Date: Add a date to this field to determine the earliest date that people can register for an event.

Purchase End Date: Add a date to this field to determine the latest date that people can register for an event.

Below the Basic fields are accordions with additional information about the product.

Skus - The skus automatically generated during product creation end up on this accordion. More information about the event skus created can be found at the end of this section on event products.

Product Schedules - This accordion is where you will find the product schedule. Additional schedules can be created from the Sku accordion.

If you would like to add another Event Schedule, on the Skus accordion, click the Add Event Schedule button (shown in the screenshot above for the Skus accordion) and you will be brought to the Add Event Schedule create screen. The process of adding in the Event Schedule is the same as when you added in the initial product.


Event Registrations - This is where you will find the listing of Event Registrations for an event. You can't add a registration directly from here, this just lists the registrations.

To add a registration through the admin, for a registrant, expand the Skus accordion, click on the pencil icon for the desired event sku to open the sku detail screen. Expand the Event Registrations accordion on the sku detail screen and click the Add Event Registrations button.

The Add Event Registration modal will appear.

Fill in the modal and then click Add Event Registration. The registration will now display on the product's Event Registration accordion and on the Sku's Event Registration accordion.

Sales History - This is where you find a listing of Events sold.

Images - This is where images for the Event can be uploaded. Default image and alternate images.

Files - This is where files for the product can be uploaded.

Product Description - This is where information about the product can be added.

Listing Pages - This is where the location of the event product is set to display in Mura or another CMS. Clicking the triangle next to home below Content Title shows the pages listed below home. Clicking it again will collapse the list.


Categories - Events can have categories assigned to them here. Click the + next to a main category to view sub-categories nested below.


Related Products -  Related Products can be selected here.


Product Reviews - Any product reviews for the bundle product will be included here. Product reviews can be left by customers.

Vendors - This is where vendors, if any, for the event product can be selected.


Product Settings - This is product settings can be edited.

SKU Settings This where sku settings can be edited.

Comments - This is where comments about the product can be added.

System - This accordion has information such as the product ID and the created and modified data for the product.

Sku Event Detail Screen and Accordions

Sku Event Detail Screen and Accordions

When the event product has been created and the skus have been automatically generated based on location configurations and dates, more information can be found on the individual sku detail screens.

Below is a screenshot of a sku detail screen for one of the skus generated for an Event product. There are some additional fields and accordions that display additional information about the event sku.

Attended Quantity - This field gives a tally of the participants that actually attended the particular event. It is helpful for event planning and set-up if that a venue has a large capacity but the actual projected attendance differs significantly. No need to set up 1000 seats if the attendance is going to be 50.

Inventory - This accordion shows the inventory of skus available to be sold. It based on the location configurations capacity.

Location Configurations - This accordion displays the location cofigurations for the specific event sku. From here you can edit a location configuration directly by clicking the pencil icon to the right of the location.

Event Conflicts - If an event sku is using a location configuration on a particular date and it conflicts with another event sku that is also using the same location configuration, the conflict will be shown here.

Event Registrations - This lists all the event registrations for the event sku.

Sku Description - This is a wysiwyg editor where you can place a description of the event.


Sales History - This is a listing of the sales history for a specific event sku.

Currencies - This is a listing of all the currencies that are enabled for an event sku.

Alternate Sku Codes - If you would like to have alternate sku codes for an automatically generated sku, this is where they can be added.

Sku Settings -  This is where sku settings can be fine-tuned, if necessary, at the sku level. Any changes here override global sku settings.

System - This gives details about sku id, when the sku was created and edited and by whom.


Questions & Comments