Companies have plenty of commerce platforms to choose from these days, but launching those platforms in an affordable way is a challenge all its own. How can B2B companies get their storefronts up and running without breaking their budgets? We outline five simple strategies below.
Customer portals represent untapped potential in B2B sales, from account management to data collection to long-term customer loyalty.
In the B2B world, good customer service goes a long way, right? But what happens when you move digital, then customer-centricity has to translate through your eCommerce platform? Launching a B2B eCommerce storefront can be a long and painstaking process as it is, let alone trying to meet the demands of your ever-evolving customers. We’ve compiled a list of launch priorities from a B2B buyer’s perspective to help you get started.