• 6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 4: Undervaluing Your Product Offering
    March 31, 2021

    6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 4: Undervaluing Your Product Offering

    Next up in our series of B2B eCommerce mistakes talks about undervaluing your product offering. Quality over quantity is key here - learn how the right eCommerce platform can help you improve product value and build an optimized product catalog.

  • 6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 3: Neglecting a Digital-Centric Ordering Process
    March 24, 2021

    6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 3: Neglecting a Digital-Centric Ordering Process

    B2B shopping has, traditionally, been slower to change than B2C. But don’t let this trend fool you. B2B buyers are embracing digital ordering like never before, and retailers need to ensure they’re providing the type of first-rate eCommerce experience that these savvy shoppers expect.

  • 6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 2: Product Gaps
    March 17, 2021

    6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) - Part 2: Product Gaps

    The second rundown in our series of common B2B eCommerce mistakes involves product gaps. How can B2B companies set up their eCommerce storefronts to ensure that customers’ shopping experiences align with their expectations? Addressing product gaps through smarter eCommerce architecture is the answer.

  • 6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) – Part 1: Lack of Customer Focus
    March 10, 2021

    6 B2B eCommerce Mistakes You're Probably Making (And How to Fix Them) – Part 1: Lack of Customer Focus

    B2B eCommerce is growing fast, and it’s easy to get lost in the shuffle. With so many trends, platforms, and strategies out there, how can B2B sellers be sure they’re designing their storefronts the right way? In our experience, many of them struggle with the same issues – in this six-part series, we’ll outline each of these mistakes along with a plan for how to fix them.

  • 4 Important Benefits Of B2B eCommerce and ERP Integration
    March 3, 2021

    4 Important Benefits Of B2B eCommerce and ERP Integration

    Does your B2B company have the flexibility it needs to deliver first-rate customer experiences? If not, poor platform integration may be to blame. Learn more about the importance and benefits of tight integration between your eCommerce platform and ERP.

  • ERP & eCommerce Integration: 5 Must-Answer Questions for Success
    February 17, 2021

    ERP & eCommerce Integration: 5 Must-Answer Questions for Success

    Integrating eCommerce and ERP software can set your team up for long-term success by increasing efficiency, opening new revenue streams, and boosting profits. Here we cover key questions you must consider to ensure success as well as actionable steps for getting started.

  • Subscription Commerce 101 for B2B Executives
    October 14, 2020

    Subscription Commerce 101 for B2B Executives

    While B2C companies like Netflix have certainly paved the way for subscription commerce, many B2B companies have found lasting success selling their own subscriptions. But nothing worth doing is easy, and there are several challenges B2B businesses must overcome to be successful with subscription commerce. You’ll need to have the right products or services, choose the right pricing method, and have a commerce platform that can support recurring sales.

  • 5 Ways to Launch B2B eCommerce Affordably
    September 2, 2020

    5 Ways to Launch B2B eCommerce Affordably

    Companies have plenty of commerce platforms to choose from these days, but launching those platforms in an affordable way is a challenge all its own. How can B2B companies get their storefronts up and running without breaking their budgets? We outline five simple strategies below.

  • eCommerce for Distributors: 4 Things You Need to Get Right
    August 20, 2020

    eCommerce for Distributors: 4 Things You Need to Get Right

    For distributors launching a storefront and customer portal, where do you focus your priorities to ensure success. 

  • How to Create Subscription Products That Drive Sales and Long-Term Retention
    July 29, 2020

    How to Create Subscription Products That Drive Sales and Long-Term Retention

    Subscription sales are a powerful way to drive ongoing revenue and build long-term relationships with clients. But setting up these experiences is another matter. Traditional eCommerce frameworks may limit your ability to establish flexible subscriptions for your customer base. What if there were another way to run your online storefronts and build out new types of subscription commerce options to entice your customers?

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