2020 was a difficult year for many and presented some unique challenges, but also opportunities, in the world of eCommerce. For the last several years, the commerce platform industry has gone through quite a bit of change in how those platforms are offered to customers. The pandemic has only accelerated the need for modern technology to facilitate a business's ability to offer differentiated experiences for their customers and improve speed to market.
Following a year of growth, we're thrilled to announce that Slatwall Commerce is now its own company! Slatwall Inc. was launched earlier this year with the goal of developing and growing its headless commerce software and supporting Slatwall Commerce clients and partners worldwide.
Selling subscriptions is much different than selling single items, which means there are probably a few things you’ve overlooked. Before starting a subscription service, be prepared for these four things you may be missing.
Customer messaging is an important part of attracting – and retaining – subscription commerce customers. It’s a crucial aspect of customer lifecycle management for eCommerce that many companies don’t put much thought into. But as we’ll review, this is a mistake. When handled correctly, your messaging strategy is a powerful tool for customer engagement.
While many companies may be familiar with the benefits of headless commerce, it's important to take a comprehensive look at the strategy and see how the approach affects each aspect of your eCommerce experience. In particular, headless provides several key advantages to one of the most important parts of your commerce strategy: your CMS.
The latest release of Slatwall Commerce includes new features, enhancements, and updates for marketing and technology teams. Read on to learn what's new!
The subscription economy is taking off, and many WordPress users wonder if their websites can handle the unique challenges that come with content and product subscriptions. Luckily, WordPress is a versatile platform, and with its ever-growing selection of plugins and integrations, it can easily keep up with the subscription commerce.
While B2C companies like Netflix have certainly paved the way for subscription commerce, many B2B companies have found lasting success selling their own subscriptions. But nothing worth doing is easy, and there are several challenges B2B businesses must overcome to be successful with subscription commerce. You’ll need to have the right products or services, choose the right pricing method, and have a commerce platform that can support recurring sales.
We're excited to announce we'll be sponsoring Jamstack Conf 2020 virtual event October 6-7!
To increase customer lifetime value, businesses must go beyond customer acquisition and transform one-time buyers into repeat and loyal customers. A subscription business model is a no-brainer way to increase purchase frequency and extend customer lifespan.